The Ideal Website
The ideal website looks good, works good,
and indexes with Google within the top 10 positions. What
does this mean?
Looks Good
A website needs to have aesthetic appeal.
Some websites are more linear than others and that is okay
if the information is somewhat limited. However, when
websites contain an abundance of information, multi-level
groupings of information is required. Templates and CSS
Stylesheets are so important, because they control the
overall effect of consistency and give a website the
professional feel you are looking for.
Works Good
When an ideal website "works good", they are
void broken links in the navigation system as well as the
organic links. External links should all be in working order
at all times to avoid linkrot.
Indexes with Google within the Top Ten
The ideal website needs to rank well for the
targeted keywords with Google. In other words, when a person
is trying to find your website, they can easily find you
through a number of keyword phrases.